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Class:
The goal in the Class category is to achieve Upper Class wealth and power, but to retain Working Class identity! A classic example of this is the hip-hop superstar, who "keeps it real" despite millionaire status by still identifying with the culture of the street! Just because you're rich doesn't mean you have to act rich!




$3
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Poverty
To come from this class is heroic. To stay there is not.





$30
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Blue Collar
Hard-working salt of the earth. Great to come from, oookay to stay there....





$50,000
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White collar
Suburban whitebread types who have been to college. Not fashionable, but safe.





$3 million
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Wealthy
Doesn't matter what you do because you have it made. Keep your eye on the tax law prize.




Pull Yourself Up By Your Bootstraps!
It is the American dream and it can work for 1 out of 10 recent immigrants! Imagine grabbing the tops of your shoes, yanking upwards, and having your whole body rise up into a higher social and economic class! That's what it is like and it's just as simple!


 
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Ownership Society: The middle class keeps getting bigger and bigger, creating what is known as the "Ownership Society." If you aren't an owner, you aren't in society!